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Viral Marketing: Diesel SFW XXX
DATE 02/10/2008
MEDIA TYPE Non-Traditional
Agency The Viral Factory, London
Creatives The Viral Factory
Agency Producer The Viral Factory
Production The Viral Factory, London
Director The Viral Factory
Producer Jon Stopp
Editor Rob Hill
Post Production Unit, London
Sound Production Unit, London
DESCRIPTION
OK, a word of warning before you view this viral - it's a little porny. Got your monitor hidden? Strapped those headphones in? Made sure Angela from accounts can't peek over your shoulder? Good stuff, cause although this piece may call itself SFW (Safe For Work for those of you who have never seen rude bits on the interweb) it's baseline content certainly isn't! Fired out to advertise the amazing sounding Diesel Dirty 30 birthday party - www.diesel.com/xxx/ - the spot from viral marketing masters The Viral Factory censors some grotty clips with hand-animated and CGI mastery. The result is an inspired, hilarious and desperately unsexy trawl through remarkable set pieces and innovative ... errr ... ice-cream eating. Best party in our whole life? Hell yeah!
Length: 79
Rating: 3.70 (3 ratings)
Tags: Social Science Visual Arts Advertising Commercials
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Weightlift
Another glorious moment from the 2003 Trojan Games.
The Trojan games viral campaign has been viewed by over 62 million people since its launch at the end of October 2003.
The work has won 3 British Television Advertising Awards, the IAB award for best online creative of the year, gold at the EPICA awards, a D&AD Silver nomination and a Gold Lion at 2004 Cannes Advertising Festival.
Length: 42
Rating: 4.70 (36 ratings)
Tags: Trojan condoms games viral factory viralfactory
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Trojan Games - Vault
"The strong American pairing of Bertie Weinberger and Ruthie-Lou Jackson..." This clip was one of three we wrote and produced for Trojan Condoms.
The Trojan games viral campaign has been viewed by over 62 million people since its launch at the end of October 2003.
The work has won 3 British Television Advertising Awards, the IAB award for best online creative of the year, gold at the EPICA awards, a D&AD Silver nomination and a Gold Lion at 2004 Cannes Advertising Festival.
Length: 36
Rating: 4.60 (41 ratings)
Tags: viral factory viralfactory trojan condoms nsfw omg wtf sport vault
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We Share Your Pain
Punters get to vent their frustration on Microsoft programmers. Filmed June 2005 with real life genuine Microsoft workers!
The purpose of this film was to raise awareness of Microsoft's 'It's Showtime' website, targetting IT Professionals.
Length: 230
Rating: 4.70 (6 ratings)
Tags: Microsoft We Share Your Pain viralfactory viral factory
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Cloverfield (French)
As part of the Cloverfield campaign, we translated our news clip in to many languages - this was our French locale! The audience was much more receptive to seeing clips in their local "style".
Length: 146
Rating: 0.00 (0 ratings)
Tags: cloverfield french
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White Xmas
Harry Enfield is a big star in the UK, he invented 80's comedy and so we were terrified when we got to work with him. How do you write comedy for a guy who is a famous comedian? Anyway, he liked what we did, so job done.
Length: 53
Rating: 4.90 (11 ratings)
Tags: viral factory viralfactory white xmas cocaine harry enfield snort kitten
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